Women of She Leads Africa 2015 Pitch Competition

This September, six women entrepreneurs will pitch their businesses at the She Leads Africa 2015 Entrepreneur Showcase, an annual pitch competition hosted to showcase and invest in high potential women entrepreneurs in Africa (you should reserve your ticket now). Aside bragging rights and international media exposure, the winner of this year’s pitch competition will get the grand prize of $10,000 USD, year long training and mentorship with experienced advisors, and direct access to investors (see full list of prizes here) .

We interviewed all six finalists who were selected from nearly 400 applicants in 20 countries. These outstanding women have a combined revenue of $3million USD, over 11,000 customers and operate in various sectors including beauty, health, fashion and food. Every day this week, we’ll share our interviews with them, and learn more about what they do and their entrepreneurial journey to date.

The chosen finalists are:

Bookmark this page and follow our daily interviews with the #SLAcofoundHER hashtag on social media for updates…and of course, share with your network 🙂

 

About She Leads Africa

She Leads Africa is a social enterprise dedicated to supporting high growth Africa-focused start-ups with at least one female founder. This year She Leads Africa received applications from nearly 400 startups from 20 countries. Learn more about this year’s Entrepreneur Showcase here.

Precious Odimegwu: Inspiring the Best in Children

A legal practitioner, hobbyist blogger, and mother who is passionate about early developmental education of children, Precious Odimegwu nursed the dream of catering to the educational needs of preschoolers. For years, she planned to start her own Creche and Nursery Institution, writing down what it would look like and how it would be structured. But she had two major problems: where would she get funding to start out and what would her competitive advantage be.

Not one to be deterred, Precious followed her mantra of being prepared and kept a business plan in her diary, updating it over time. So, when opportunity struck by way of the Tony Elumelu Entrepreneurship Programme, she was ready.

Her goals are to help parents with busy schedules by providing quality child care to their preschool children, and also to contribute her quota in reducing unemployment in her community.

Tell us about your idea and how it would change the world:

My business idea is a Creche and Nursery institution. We want to inspire the best in our little children, especially the pre-schoolers, to give them the solid educational, moral, and social background they need at an early age.

My idea will change the world, starting with my immediate community, by providing early developmental education to our young ones. We want to support parents with busy careers by providing quality child care, while also reducing the number of the unemployed individuals in my community by providing employment opportunities to both graduates and non-graduates.

120515_PreciousOdimegwu

How did you feel when you heard you were one of the selected Tony Elumelu Entrepreneurs and what was the most difficult part about applying?

It felt heavenly! This idea is something I have always wanted to do and finally I am getting the opportunity to bring my dreams and aspirations to life. I am most grateful to God and to Tony Elumelu for such a wonderful opportunity and I vow to make the best of it.

The application process wasn’t difficult at all. The words just kept flowing because I have always known that this idea is something I want to do, so I was prepared for the questions. I already had a business plan written in my diary long ago so it was easy. It’s good to always be prepared; you never know when opportunity would come knocking.

What stopped you from starting your business when you first got the idea?

My major challenges were financing and how to handle competition in this field. With this programme, I’ll be able to address both challenges especially with the mentor sessions and bootcamp that come with the funding. Now, I have the pedestal I need, I can give life to my business and take it from just an idea to reality.

What is your advice to someone who has an idea and wants to start their own business?

My advice to other entrepreneurs or those who aspire to be entrepreneurs is: Never give up on your dreams. With God all things are possible.


***********************************

We wish Precious all the best with her Creche and we hope to follow on her business progress over time. To learn more about her and to find out when her business launches, follow her on Twitter.

Every day for the next few days, we will share the stories of 30+ African women entrepreneurs whose ideas can change the world. These women are idea and early stage entrepreneurs, with businesses less than three years old, who are beneficiaries of the Tony Elumelu Entrepreneurship Programme.

We are sharing their experiences in hopes that their stories will inspire someone out there to take the leap and go after their dreams. Hope you enjoy their stories as much as we enjoyed putting them together. Read our introductory post and follow our daily stories on social media using the hashtag #TEEPcofoundHER.

Women of the Tony Elumelu Entrepreneur Programme

Every day for the next few days, we will share our interview with 30+ African women entrepreneurs whose ideas can change the world. These women are early stage entrepreneurs with businesses less than three years old who are beneficiaries of the Tony Elumelu Entrepreneurship Programme.

After the winners’ announcement on the 23rd of March 2015, and thanks to this official list, we were able to comb the internet (gotta love Google and social media), track down a few of the female finalists, and reach out to them for interviews.

We are sharing their experiences in hopes that their stories will inspire someone out there to take the leap and go after their dreams. Hope you enjoy their stories as much as we enjoyed putting them together.  We’ll update this list below with all the interviews as they go live:

  1. Adiya Atuluku: How Muse Origins is Taking African Creativity to the World
  2. Precious Odimegwu: Inspiring the Best in Children
  3. Abisoye Habib: Unearthing Nigeria’s Agribusiness Potential
  4. Lorna Okeng: Digitally Preserving African Heritage
  5. Lerato Motshwarakgole: Impacting Communities with Performance Art
  6. Byenda Nkwanda: Creating World Class African Fashion
  7. Caroline Mtongolo: Promoting a Healthy Lifestyle With Mushrooms
  8. Kossiwa Anifrani: Catering to the Lifestyle Needs of Pregnant Women
  9. Ehizele Ijeoma Joseph-Ebare: Making Healthcare Accessible for All
  10. Tracy Owamagbe and Omowunmi Akande: Promoting a Healthy Lifestyle, One Smoothie at a Time
  11. Janine Roberts: Using Packaging Technology to Empower People
  12. Sharron McPherson: Saving the World, One Social Enterprise at a Time
  13. Farida Musa Halliru: Taking African Fashion Worldwide
  14. Eileen Ambasa: Developing Solutions to Combat Cyber Crime
  15. Oduwa Agboneni: Bringing Professionalism to Nigeria’s Auto Care Industry
  16. Tosin Lawson: Promoting African Designs in Everyday Lifestyle
  17. Eleojo Peters: On a Mission to Feed the World
  18. Tania Attiba: Producing Natural Fruit Juices for a Healthy Lifestyle
  19. Mavis Nduchwa: Empowering Communities with Agriculture
  20. Madonna Kendona-Sowah: Creating High quality clothing with Ghanaian Textiles
  21. Kofoworola Oyeleye: Teaching Children Native Nigerian Culture

Follow our daily stories using the hashtag #TEEPcofoundHER. Know any other women who made the list? Please send their details via email to cofoundher@gmail.com.

**This series is an independent project by cofoundHER. We were not commissioned or influenced by any organisation to do this.

About The Tony Elumelu Foundation Entrepreneurship Programme (TEEP)

In December 2014, the Tony Elumelu Foundation announced an initiative, the Tony Elumelu Entrepreneurship Programme (TEEP), with the ambitious goal is to create 10,000 businesses that can generate one million new jobs and contribute at least $10 billion in annual revenues to the Africa economy. Applications for the first batch of 1,000 beneficiaries ran from the 1st of January 2015 till the 1st of March and when applications closed, it was reported that over 20,000 entrepreneurs from 52 countries applied!

On the 23rd of March, after deliberations from a carefully chosen selection committee (consisting of seasoned entrepreneurs such as ) the winning 1,000 were announced. The programme has designed 7 pillars to address the essential needs to ensure success for an African entrepreneur: Mentoring, Startup Enterprise Toolkit, Resources, Bootcamp, Elumelu Entrepreneurship Forum, Seed Capital Funding and Alumni Network. 

8-TEEP-FACT-7pillars 11018613_951966864816490_8977551409968785111_n